A Beginner’s Guide to Landing Page Optimization – on AMEX Open Forum

Chaitanya’s article, A Beginner’s Guide to Landing Page Optimization, recently got published in AMEX Open Forum, and we at p2w2 are pretty excited about it The aim of the article, as the title suggests, is to help the reader gain a better understanding of Landing Pages. Chaitanya has written this article, based on his own research, as well as the experience derived from creating p2w2’s landing pages.

As Chaitanya puts it in his article,  a website’s home page is not necessarily your website’s landing page. So it is indeed necessary to devote some time and effort towards creating a winning landing page. Here’s a brief outline of what the article covers.

1. Effective usage of pictures on your landing page
2. Importance of having a Call-To-Action or Sign Up button
3. Relative importance of factors that drive customer conversion(based on a webcast from searchmarketingnow.com)
4. Significance of user surveys and testing

Do read the article, and let us know if it benefits you!

   

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A Guide to Virtual Assistance Part 1

Virtual Assistance has become a popular business, as more and more people are seeking remote assistance and are outsourcing various tasks. I have prepared a series of presentations on Virtual Assistance, which I’ll be posting regularly on p2w2’s blog. Each presentation will specifically deal with one or two tasks typically performed by a Virtual Assistant. Going through the presentation will help you get to know about the following:
1. What is Virtual Assistance all about?
2. What does a Virtual Assistant do?
3. How long does it take to finish the job?
4. How much should you pay a Virtual Assistant?
5. Sample profiles of Virtual Assistants featured on p2w2.

Here’s the first presentation of the series.

A Guide to Virtual Assistance Part 1

Keep watching this space for more information!

   

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How to Sell Anything to Anybody by Joe Girard – A Presentation

Joe Girard is an American salesman who is ranked by the Guinness Book of World Records as the most successful salesman. He sold 13,001 cars at a Chevrolet dealership between 1963 and 1978. Here’s a link to Joe Girard’s website.

Girard has written an immensely popular best-seller,  “How to Sell Anything to Anybody”. The book is an interesting collection of Girard’s ’selling secrets’ – the ones that transformed him from a rookie to the most successful salesman ever. I have prepared a presentation covering the broad topics outlined by the book. Check it out.

How To Sell Anything To Anybody

Enjoy the presentation, and sell your way to success!

   

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Words

This is the word cloud of the words that appear the most in our blog. Yeah, that’s pretty much us

Courtesy – Wordle

   

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Jump On !

Photo Credit – Matt Hamm

   

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