Building Trust with Your Customers Helps You Reach Your Goals Faster-1

Tell me, do you think you will benefit if your clients trusted you more? What are those benefits?  Likely answers could be you’d: 1. Gain more customers 2. Get repeat orders 3. Make more money 4. Earn more respect in the community you service 5. Lead a more contented life for having done your job [...]

The changing rules of the game in a small business

When you play Basketball, which game’s rules do you follow? Sounds like a silly question. But do you know that in your small business, you could be playing by the rules that are no longer relevant? You know it when your revenue is stagnant; you feel stagnant. If you are a small business, you have [...]

Use LinkedIn to Generate Revenue and Grow Your Small Business

LinkedIn is a good tool. But it’s boring. When was the last time you found something funny in LinkedIn? Yeah. There are articles talking how to use LinkedIn. But most of them are equally boring laundry lists of all LinkedIn can do. Not something that will be useful to you. Some just waste your time. [...]

p2w2-SBL: 5 Good (Marketing, HR and Other) Websites for a Small Business

Small businesses have different DNA. If you are a small business, you are small, with limited budgets and they have a lot to do. You constantly have this urge to ‘scale up’ – in revenue and people. You have meager resources and employees. And face high risk. So want stuff to work out-of-box and give [...]

Small business cash flow crisis: Psychology, not economics, is to blame

You may find it a little hard to believe — at least I did in the beginning — that one of the biggest challenges faced by small business owners is not lack of demand or depressed sales but a poor choice of where you source capital and where you deploy it. Nearly 84% entrepreneurs don’t [...]