A Useful Fix for Duplicate Content Issues

I recently came across the concept of canonical URLs. It’s a useful fix for duplicate content issues within your site. Say you have two different versions of the same web page, with very similar content. Maybe you use one of them is actually present in the navigation links in your website and the other is [...]

How to Improve Google AdWords Quality Score

A couple of weeks back, I attended a webinar on improving Quality Score of Google AdWords, hosted by WordStream, a search engine marketing software company. Quality Score is a numerical measure of how well your Google ads are performing, and is thereby used to determine your ad position as well as your cost per click. [...]

How to Use Google Alerts for Small Business

Google Alerts is a free service by Google where you receive email updates about keywords of your choice as and when they appear online – in news, blogs, websites etc. Google Alerts help you keep track of your industry, your competition and most importantly the websites that talk about your company. BusinessInfoguide.com has a comprehensive [...]